If you do your best thinking in the shower
CAMPAIGN / NEW PRODUCT / POP CULTURE / HUMOR
This was a “are you kidding me” brief. We already had a history of being humorous around feeling smarter. We all know the cliche of we do our best thinking in the shower. Imagine the thinking power you would have under our new shower heads? Mind blowing.
Awards:
Effie / Silver - campaign
Writer: Ryan Peck